Fashion Marketing Communications
Gaynor Lea-Greenwood
Effective communications with consumers are especially necessary for success in a business as ephemeral and competitive as fashion. This textbook for students of fashion design, fashion marketing, and communications sets out all that they need to successfully participate in the increasing number of courses with marketing communications as a component. Taking an international approach that reflects the global fashion market, this invaluable resource features many real-world case studies for practical, hands-on learning.
الفئات:
عام:
2013
الإصدار:
1
الناشر:
Wiley
اللغة:
english
الصفحات:
216
ISBN 10:
1405150602
ISBN 13:
9781405150606
ملف:
PDF, 3.18 MB
IPFS:
,
english, 2013
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حول الملفات
المزيد من نتائج البحث
مميزات أخري 
أكثر المصطلحات والعبارات المستخدمة
قوائم الكتب ذات الصلة
